watchOS 26 brings a new design, Workout Buddy, and a wrist flick to dismiss notifications on Apple Watch so you can breeze through your day.
Apple Watch SE has powerful connectivity, fitness, health and safety features, and is available in three case colours. It’s better value than ever.
iOS 26 for iPhone with a new design, more helpful Apple Intelligence, polls and backgrounds in Messages, and features that make every day effortless.
Apple Intelligence helps you write, express yourself and get things done effortlessly. All while setting a brand-new standard for privacy in AI.
When you wear Apple Watch, you get a fitness partner, meaningful health insights, safety features and a connection to what you care about most.
When you wear Apple Watch, you get a fitness partner, meaningful health insights, safety features and a connection to what you care about most.
https://www.apple.com/uk/apple-watch-series-10/why-apple-watch/
When you wear Apple Watch, you get a fitness partner, meaningful health insights, safety features and a connection to what you care about most.
https://www.apple.com/uk/apple-watch-ultra-2/why-apple-watch/
When you wear Apple Watch, you get a fitness partner, meaningful health insights, safety features and a connection to what you care about most.
iOS 18 brings deeper customisation, new ways to connect, easier-to-find photos and support for Apple Intelligence.
iPhone 16e. Built for Apple Intelligence. 6.1” Super Retina XDR OLED display. A18 chip. Long battery life. 48MP camera.
Apple today announced new Apple Intelligence features that elevate the user experience across iPhone, iPad, Mac, Apple Watch, and Apple Vision Pro.
Get £20–£320 off a new Apple Watch SE when you trade in an Apple Watch. Buy now at apple.com.
Apple Watch Ultra 2. A stunning black titanium case. The most accurate GPS in a sports watch with connectivity, health and safety features.
Apple Vision Pro is Apple’s first spatial computer. It seamlessly blends digital content with your physical space using revolutionary technology.
All refurbished Apple Watch models are Apple-certified, including a 1-year warranty. Shop now to save up to 15% with free delivery and returns.
Since 2006, Apple has partnered with (RED) to help the Global Fund’s fight against AIDS and to provide millions of people with life-saving care.
Compare specs for the latest Apple Watch models: Apple Watch Ultra 2, Apple Watch Series 10 and Apple Watch SE.
Apple Watch is the ultimate device for a healthy life. Available in three models: Apple Watch Ultra 2, Apple Watch Series 10 and Apple Watch SE.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Mac lets you work, play and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Mac lets you work, play and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
MacBook Air laptop with the superfast M4 chip. Built for Apple Intelligence. Lightweight, with all-day battery life. Now in a new Sky Blue colour.
Get £20 – £320 off a new Apple Watch Hermès Series 10 when you trade in an Apple Watch. Buy now at apple.com.
Compare features and technical specifications for iPhone 16 Pro, iPhone 16 Pro Max, iPhone 16, iPhone 16 Plus, iPhone SE and many more.
Get £20–£320 off a new Apple Watch Ultra 2 when you trade in an Apple Watch. Buy now at apple.com.
Get £20 – £320 off a new Apple Watch Series 10 when you trade in an Apple Watch. Buy now at apple.com.
Get £20 – £320 off a new Apple Watch Hermès Ultra 2 when you trade in an Apple Watch. Buy now at apple.com.
https://www.apple.com/uk/shop/buy-watch/apple-watch-hermes-ultra