BEST PRACTICES

Small Team? Here’s a 5-Step Instagram Plan

January 28, 2020

The Instagram Local News Fellowship places college seniors and recent journalism grads as Instagram editors in local US newsrooms. The ten-week summer program includes a stipend funded by the Facebook Journalism Project.
Former fellow Emily Dunn was one of three students who piloted the program in summer 2019. In just two months, she increased the St. Louis Post-Dispatch’s Instagram account by more than 4,000 followers. Here, she shares tips for newsrooms on Instagram based on what she learned during the fellowship. Download the PDF and share it with your team.
Watch: IG fellow Emily Dunn shares her experience at the St. Louis Post-Dispatch.
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St Louis Post-Dispatch Instagram Tips
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The Meta Journalism Project works with publishers around the world to strengthen the connection between journalists and the communities they serve. It also helps address the news industry's core business challenges, through trainings, programs and partnerships.