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Advertise Your Podcast

Overcast ads help you grow your podcast’s audience by reaching passionate podcast listeners on their terms, natively, right in their podcast app.

Your ads appear below the controls on the Now Playing screen and in the Add Podcast directory, reaching potential new listeners as they search for new podcasts. Tapping brings up a native UI with all of your episodes, inviting listeners to subscribe with a single tap.

Ads run for 30 days from the date of purchase. All prices are in U.S. dollars. Purchasing an ad signifies your acceptance of the Terms of Sale below.

Targeted Podcast Category Price Slots Available Estimated Performance*
Taps Subscriptions
All $950 Sold out
Notify me
950–1,500 60–80
Arts $320 Sold out
Notify me
350–500 20–30
Business $1,200 Sold out
Notify me
550–850 35–50
Comedy $490 Sold out
Notify me
700–1,000 45–60
Education $290 Sold out
Notify me
350–500 20–30
Fiction $240 Sold out
Notify me
100–200 8–10
Health & Fitness $270 Sold out
Notify me
250–400 15–25
History $230 Sold out
Notify me
400–600 25–35
Kids & Family $160 Sold out
Notify me
150–200 9–10
Leisure $220 Sold out
Notify me
150–250 10–15
Music $160 Sold out
Notify me
250–400 15–20
News $800 Sold out
Notify me
700–1,000 45–60
Religion & Spirituality $180 Sold out
Notify me
200–300 10–15
Science $440 Sold out
Notify me
300–500 20–30
Society & Culture $600 Sold out
Notify me
750–1,000 50–65
Sports $280 Sold out
Notify me
400–600 25–35
Technology $340 Sold out
Notify me
450–650 30–40
True Crime $320 Sold out
Notify me
400–600 25–35
TV & Film $300 Sold out
Notify me
350–550 25–30

Terms of Sale

* The estimated performance metrics above are updated daily from current ad performance, but do not guarantee the performance of your purchased ads. Ad viewership varies over time, and response rates depend on the quality, content, and relevance of your ad.

All sales are final. No refunds.

The price and quantity of ads sold may change at any time.

Prices automatically adjust with demand:

Expirations, availability notifications, and most price changes happen shortly after midnight GMT.

Overcast may edit ad content for technical, layout, or style-conformance purposes, such as resizing images or performing minor copy edits if necessary.

Once you purchase an ad, it must be approved by Overcast before it goes live, which typically occurs within 24 hours. Overcast reserves the right to reject an ad for any reason, such as (but not limited to) billing issues, miscategorization, quality concerns, or content.

Ad text and images must be appropriate for a general audience of all ages.

Ads for shows primarily about personal investing, real estate, debt management, or similar topics are permitted only in the Business category.

If your ad is not accepted, your payment will be refunded if possible, with the refund pro-rated if the ad has already run for a portion of its purchased duration.

Please contact [email protected] with any questions.