Learn about the main concepts involved in Business Creative Assets management.
A folder contains both images and videos which you can use for ads creation through Ads Manager or Marketing API. Only a business admin can create this folder. Then, the business admin can grant employees permissions to manage the business creative folder and share folders to other businesses.
When you share a business creative folder, the other business must agree that certain creative-level insights for the creative are owned by your business. Another business can accept or decline this agreement in Business Manager Settings or via third party apps.
/insights edge provides aggregated business creative level metrics that allow you to view impressions, inline link clicks, and video plays for your business creative object.