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Commerce Platform

The Commerce platform enables ecommerce solutions and retailers to deeply integrate their infrastructure with the tools available to sell their products across the Facebook Family of apps, including Facebook Shops, Marketplace, and Instagram Shopping.

Powered by the Graph API, it allows direct sellers and platform partners to build a seller onboarding experience and manage their product catalog and order management flows.

Get Started

For the best user experience and project guidance, we recommend following these steps to get the most out of your integration setup. Each integration experience shares the same recommended reading of Concepts and Setup required prior to building an integration. The integration steps are specific to your role as a direct seller or platform partner. The references are guides that allow you to explore additional functions.

Direct Sellers

Platform Partners