3 Steps to Create Engaging Content for Your Page

Developing ideas and planning out posts for your Facebook Page can be challenging and time consuming. This quick guide will help you come up with great ideas to engage your customers!

Step 1
STEP 1

Choose 1 theme that resonates with what you want to focus on for your business for this post.

Click on one of the themes

STEP 2

Choose a content idea for your post

Below are some inspiration ideas to help you visualize how your post could look.

Engage

  • Tell people how your business got started
  • Show customer reviews for your product or service
  • Share photos or videos that your customers took (be sure to ask permission!)
  • Show a photo of how you give back to your community
  • Highlight your founder and/or employees
  • Share related memes or photos
  • Leverage holidays by posting relevant photos
  • Ask people questions or for recommendations

Next Step

Lucky Shrub Posting
STEP 2

Choose a content idea for your post

Below are some inspiration ideas to help you visualize how your post could look.

Educate

  • Show how your product is made
  • Show your service in action
  • Show customers how to use your product or service
  • Show "behind the scenes" at your place of business
  • Explain why your service / product is important
  • Share topical news articles / content about your industry
  • Provide your business hours
  • Show off your business space with a virtual tour
  • Explain what makes your product or service unique

Next Step

Lucky Shrub Posting
STEP 2

Choose a content idea for your post

Below are some inspiration ideas to help you visualize how your post could look.

Excite

  • Share upcoming or current promotions or sales
  • Announce events that you are hosting or attending
  • Launch a countdown to something special
  • Announce a new product or service
  • Announce a giveaway

Next Step

Lucky Shrub Posting
STEP 3

Create your post

Now that you have your content idea, create a post that makes sense for your business, or take it a step further and use this Posting Planner to plan content for the week.

Post Planner

Content Calendar

Other tips to consider when posting:

  • Try to post at least 3x a week! Keep your business top of mind for followers and potential customers.
  • Posts with photos can be more engaging. Here are some easy tips for taking captivating photos with your mobile device. Try adding photos to your posts.
  • Once you've filled out your posting planner, try scheduling your posts ahead in advance to save time! Instructions for scheduling posts here.

Take 3 minutes and create your first post using these content ideas to start driving your business goals.

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